Perrigo unveils strategic organizational changes to boost growth and performance

Perrigo Company is renowned for its provision of Consumer Self-Care Products and over-the-counter (OTC) health and wellness solutions aimed at improving individual well-being by empowering consumers to manage and treat conditions independently.

Recently, Perrigo has made a significant announcement regarding strategic organizational changes to foster sustainable growth and performance. Their approach involves scaling and optimizing a global Category-Led, Market Activation Growth Model, positioning the company for enhanced agility, accelerated innovation, and long-term sustainable growth. This initiative is part of Perrigo’s overarching multi-year plan, known as the ‘Three-S’ plan, which focuses on Stabilize, Streamline, and Strengthen strategies to ensure operational readiness and alignment across the organization.

In the words of the President and CEO of Perrigo, Patrick Lockwood-Taylor, this restructuring marks a crucial step forward for the company. By organizing the business around global categories and empowering market activation, Perrigo aims to deepen its engagement with customers and consumers, paving the way for superior long-term performance. The objective is to leverage this organizational realignment for scaling up product offerings efficiently across various markets, serving more consumers with a broader range of price points. This move is not merely about reshaping the structure of the organization; it is about enhancing performance, purpose, and maximizing the potential of Perrigo’s workforce and product portfolio.

Aligned with this strategic shift, the company has made key appointments to ensure the effective execution of the Category-Led, Market Activation Growth Model. Roberto Khoury has been appointed as EVP and Chief Commercial Officer to lead global market activation efforts. Having demonstrated success in leading Perrigo’s Consumer Self-Care International (CSCI) business, Khoury is expected to play a crucial role in aligning commercial functions with the new global category model. This strategic realignment also involves the discontinuation of certain roles within the organization, including that of Triona Schmelter, EVP and President Consumer Self-Care Americas (CSCA), who will be departing the organization.

The company is committed to respecting all legal requirements in this realignment process, which is planned to be rolled out gradually in the coming months. Perrigo aims to unlock the full potential of its product portfolio through this realignment, leveraging its global brand-building capabilities to deliver sought-after self-care solutions to consumers. By centralizing and enhancing its brand portfolios, Perrigo seeks to create avenues for growth, innovation, and efficiency to better serve its customers worldwide.