PVH Corp. announces new licensing agreement for specialized outerwear category with Herman

PVH Corp. and Herman Kay-Mystic LLC have recently announced a strategic licensing agreement aimed at introducing a specialized line of outerwear under the Calvin Klein and TOMMY HILFIGER brands in the U.S. and Canada. This new agreement is set to debut in the Spring of 2026 and marks a significant collaboration between the two leading companies.

PVH Corp. boasts a robust and diverse global licensing portfolio, a crucial asset in the competitive fashion industry. By taking back control of its licensed women’s wholesale business in North America, PVH will now directly oversee the core lifestyle aspects of Calvin Klein and TOMMY HILFIGER. This move encompasses the brands’ core offerings in the realms of underwear, sportswear, and jeans, thereby setting the stage for a unified brand expression across their wholesale channels. At the same time, PVH will team up with experts in specific wholesale categories to leverage deep category and channel knowledge. This strategic approach aligns with the company’s long-term growth strategy, the PVH+ Plan, aiming to enhance brand building and market presence.

Donald Kohler, the CEO of PVH Americas, emphasized the significance of this shift, stating, “As we assume control of licenses representing the fundamental lifestyle essence of our brands, we are also collaborating with partners who share our brand vision and values. Herman Kay, a recognized leader in outerwear, is aligned with our objectives and is poised to contribute to sustainable brand growth as we execute the PVH+ Plan.” The partnership with Herman Kay is expected to elevate the category growth plans for Calvin Klein and TOMMY HILFIGER in the market.

In response, Barry Kay and Richard Kay, Co-Presidents of Herman Kay, expressed their enthusiasm about the milestone partnership: “This collaboration with PVH represents a significant moment in our company’s trajectory. Working alongside PVH, a company we deeply respect, is a source of excitement and pride for us. We are excited to lend our expertise to the Calvin Klein and TOMMY HILFIGER brands and look forward to delivering superior, specialized products and value to wholesale consumers.”

PVH Corp., a global fashion powerhouse, is renowned for its iconic Calvin Klein and TOMMY HILFIGER brands, which have resonated with consumers worldwide for over 140 years. With a presence in over 40 countries, PVH has established itself as a leader in the fashion industry with a strong focus on innovation and consumer connection.

Herman Kay, headquartered in New York City, brings over 75 years of experience in outerwear design, development, and manufacturing to the table. The company’s reputation for trend-driven design, quick market response, and sustainable practices has positioned it as a key player in the industry, catering to the evolving needs of modern consumers.

In conclusion, the partnership between PVH Corp. and Herman Kay-Mystic LLC marks an exciting chapter for both companies as they join forces to bring specialized outerwear offerings under the Calvin Klein and TOMMY HILFIGER brands. This collaboration underscores a commitment to innovation, brand growth, and consumer-focused strategies in the competitive fashion landscape.